Madeleine helps clients execute the strategies that we help them develop. Having a Bachelor of Communications degree at UTS with a double major in Digital and Social Media and Public Communications (Advertising), Maddy enjoys the process involved in developing and publishing content. Through her work with Step Change, she has grown a keen interest in SEO and AdWords.
Prior to joining the team, she worked at International Marketing Group (IMG), where she learned valuable insights that helped her excel in her current work with Step Change.
Maddy runs her own blog, The Writing Resource, where she gets to apply the things she has learned in her work with Step Change, at university, and online. She dreams of one day publishing her own book as she loves telling stories like JK Rowling.
When she’s not working on content, she loves going out for bush walks and mini road trips or staying home to read books and binge-watch her favourite TV shows.