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Nimarta Srinarula


Having banked both advertising and marketing experience, Nimarta joined Step Change in 2016 with an eye for great work, and a mind for exceptional strategy.

Passionate about storytelling and creating campaigns that stand out from the crowd, Nimarta started her career in a top Bangkok advertising agency, where she impressed her clients so much that she was offered the opportunity to jump the fence to the client side.

She made the jump, moved to Singapore, and spent the next few years in blue chip FMCG company, Unilever. She was then offered another jump – this time across the ocean – and found herself in Sydney where she continued working for Unilever, and later joined AB World Foods.

Nimarta knows that at the heart of every successful brand or campaign is innovative strategy, and she’s excited about leveraging her strategic problem-solving skills to help challenger businesses (and the people who run them) achieve breakthrough results.

When she’s not strategising, Nimarta can be found blogging, producing films, brunching, and asking Google important questions in life, like: “Why do humans have chins?”