OnePath
OnePath is a leading provider of insurance, superannuation and investment solutions, with a heritage of more than 140 years in helping Australians to grow and protect their wealth.
Insurance, superannuation and investment are three of the harder things to explain simply, and OnePath needed one piece of content that could carry all of it to customers and advisers.
140 years, explained in two minutes
Brand strategy
We worked the brand story back to what OnePath is for: helping Australians grow and protect their wealth, across insurance, superannuation and investment.
Hype reel
The film puts a 140-year heritage and a broad product set into a single, watchable piece of content.
The work on air
The explainer video carries the OnePath story.
An explainer that gives customers and advisers a single, clear account of what OnePath does.
