It took six books to collect the Step Change tools in one place
We’re happy to share it with you, book by book.
The marketer’s ultimate toolkit to driving business growth through successful brand building and innovation. Whether big or small, your brand has a number of secret weapons ready to be unleashed on the market to drive your business forward.
The power of a brand’s voice is potentially the most under valued and under utilised weapon of all. We’ll teach you how to use it to its full potential. In this book we will uncover the power of your brand and give you a set of tools and distinctions to unleash the power of your brand and business, all while teaching you how to drive truly deep, emotional connections with your audience.
It’s about information that’s consumable in the information age; distilling, compiling, combining and simplifying; making great thinking accessible and taking the mystery out of great marketing strategy. This book also gives you the tools to facilitate workshops and collaborative sessions to arrive at the answers you will need to drive business growth.
Based on 92 reviews
23:52 08 Sep 20
So I attended a session with Step Change with the Founder Institute. It was a super valuable session for me. It was very insightful to understand not just the good branding decisions, but also the bad (which they will help you avoid LOL). It certainly made me rethink my branding decisions and take two steps back to make sure I made the right decision for my business from the beginning. THANK YOU!
23:37 17 Aug 20
Ashton and Adeline are great to work with. Their skills, knowledge, experience, and structured approach helped us step by step to establish a clear strategic direction that was inline with our objectives and outcomes. There were no loose ends. Definitely recommend Aston and his team.
15:05 10 Aug 20
Mad Mex senior leadership recently took the Step Change "Lock Step" survey as preparation for our annual planning and strategy retreat. We found the results incredibly useful in identifying gaps to potential in our business. Perhaps more importantly, it set the foundation for a robust conversation at our offsite and getting aligned and "in sync" on the top priorities for the annual business planning. The survey was reasonably quick 10-15 minutes and the reporting and graphs and charts were clear and intuitive. Two thumbs up!